Controversy Sells
February 13, 2017. In a connected age, there’s a strategy proven to capture attention and get people talking – Donald Trump knew this.
Read More Controversy SellsFebruary 13, 2017. In a connected age, there’s a strategy proven to capture attention and get people talking – Donald Trump knew this.
Read More Controversy SellsGovernments and political parties have always used some form of propaganda to influence opinion. For them, it’s common practice. But why aren’t we seeing companies and organizations doing the same? I think it’s a missed opportunity. Propaganda. A forgotten art steeped in controversy. The very word echoes a sense of power-meets-manipulation throughout, but let’s […]
Read More Lessons On Persuasion From Propaganda